Our Story

Since 2009, we’ve been NZ’s most innovative hand tool company.

Here at ALF TOOLS, we challenge ourselves to innovate the way tradies use hand tools. Our products are uniquely designed - by tradies for tradies.

Us Kiwis pride ourselves on a fair bit of ingenuity and a whole lot of practicality. Throw in a passion for quality and commitment from a Kiwi, family-owned business - the result is ALF TOOLS.

Mike Jones, our Managing Director, is a qualified builder, whose everyday frustrations with low-quality tools and apron clutter led him to invent and patent the original 3 WAY TOOL 12 years ago. We are now proud to offer our range of high quality hand tools, with 6 unique patents and exciting new launches coming.

Find us stocked at your local Bunnings, Mitre 10, ITM and PlaceMakers stores in NZ.